
Databricks announced the launch of Databricks AI/BI, a new business intelligence (BI) product that aims to democratise analytics and insights across organisations through an AI-first approach.
AI/BI leverages generative AI to enable self-service analytics, allowing everyday users to ask complex questions and receive accurate answers without requiring data science expertise.
AI/BI consists of two complementary experiences: AI/BI Dashboards, a low-code interface for quickly creating interactive dashboards; and AI/BI Genie, a conversational interface that uses natural language to address ad-hoc and follow-up questions. Both are powered by a compound AI system that continuously learns from usage across an organisation’s data stack, including ETL pipelines, lineage, and queries.
“A truly intelligent BI solution needs to understand the unique semantics and nuances of a business to effectively answer questions for business users,” said Ali Ghodsi, Co-founder and CEO at Databricks. “The launch of AI/BI is a step towards building such a system.”
Unlike other BI tools that have attempted to add generative AI capabilities on top of conventional architectures, AI/BI places the AI system at the core. It utilises an ensemble of specialised AI agents that work together to reason about business questions and generate useful answers. The system learns and improves based on human feedback, allowing it to persist knowledge beyond a single analysis.
Key benefits of AI/BI include:
Unified governance and lineage through deep integration with Databricks Unity Catalog
Effortless secure sharing without additional user licenses
Industry-leading price-performance across data volumes
No data extraction required, ensuring data freshness and simpler governance
“At SEGA, we aim to entertain the world with creative, innovative experiences, and data intelligence plays an important role in achieving that goal,” said Felix Baker, Head of Data Services, SEGA Europe. “AI/BI will enable us to democratise data, increase productivity, and enhance the speed of data-driven decision making throughout SEGA.”
AI/BI is included for all Databricks SQL Pro and Serverless customers at no additional licensing cost beyond compute. AI/BI Dashboards is generally available starting today, while Genie is in public preview.
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